The Official Watch
Detrola, a new watch collection from
balance between strength and style— engineered
with durable TR90 resin, a stainless steel core and
a laid-back attitude. Each watch adds its own
personality to the mix. Many styles are produced in extremely
limited numbers and may not be around for long.
Shinola, brings to
the table what the world needs a little more of these
days. Fun. It's for the ones who live freely, laugh often
and eat dessert first. These watches strike the perfect shop the collection
watches are fun again.
TR90 is a high-grade resin known for its many useful qualities.
Think lightweight, durable, resilient. The material displays
color vibrantly but can clearly show the Detroit-built
movement inside when left transparent.
work hard. play harder.
The watches in the Detrola collection
which is hand-assembled in Detroit with Swiss and other
imported parts, drives the hours, minutes, seconds and
calendar aperture function with precision.
feature the Argonite
705 movement. This high-accuracy quartz movement,
a serious watch for fun people.
The Detrola watch case is fitted with
with scratch resistance.
K1 crystal. It's
classified as the hardest, most durable mineral crystal
don't just wear detrola.
Silicone straps are lightweight, soft
straps easy to change, so Detrola can keep up with all
and flexible, making
them comfortable on the wrist. Quick release makes the
The New Kid
On The Block
The packaging for Detrola is as
inside—and let's face it, they're also just nice to look at.
unique and fun as the style it represents.
Highly collectible. Long skinny box. Foam insert for protection. Plus,
illustrations on the foam and the box sleeve are a fun nod to the watch
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