It was during the Roaring Twenties that Detroit earned its national acclaim as The Motor City; Ford Model T’s roamed the streets, business and culture boomed, and people flocked to the action. This was an era of continuous innovation and more Americans lived in cities than farms for the first time in history. In 1929, Detroit’s Guardian […]
Tag: Watches
Introducing the Maya Angelou Limited Edition Watch
As a woman of unshakable faith, Dr. Maya Angelou’s influence as a leader reached far beyond the confines of any single cultural sphere. This poet, producer, singer, actress and civil rights activist overcame a multitude of hardships and beat impossible odds to become one of the most celebrated public figures of our time. Inspired by […]
Interview with Joana Avillez: the illustrator behind the gomelsky collection
Shinola’s new Gomelsky Collection is best described as sophisticated, feminine, and timeless. In order to achieve watch designs that will remain wearable for generations to come, our creative approach was a little different this time around. We hired NYC-based illustrator Joana Avillez to design a fictional woman, Gomelsky, who encapsulates all the characteristics of the women who […]
The Gomelsky Collection Lookbook

When designing the new Gomelsky Collection, we were inspired by the women in our lives who are defined by their spirit and not by what they wear — the fun-loving aunts, fabulous grandmothers, and wise teachers we all know and love. Gomelsky is for the woman who trusts her taste enough to invest in a piece she […]
Introducing the Shinola Diamond Collection
Making beautiful things in an extra special setting is Shinola’s hallmark. When we decided to introduce diamonds to our watch collection, it became an obsession. As it turns out, sourcing impeccably cut, nearly colorless diamonds with exquisite clarity would be the easy part. Setting them in a way that would maximize their sparkle required extensive […]
How to Design Your Own Shinola Watch

We make them, but you make them your own — up your watch game this season with a personalized timepiece using The Willard Program, our custom watch program that lets you build your own Shinola watch. Follow the steps below to create a watch that’s tailored right to you or stop into any of our stores […]
5 Favorite Women’s & Men’s Watches For Fall
If you ask us, Fall is the best season of the year, hands down. We’re fully embracing the seasonal transition by layering up our style with flannel shirts, warm knits, gloves, and quilted jackets we just couldn’t wait to pull out of the closet. But what would an outfit be without a standout Shinola watch to pull […]
Shinola Leading Ladies: VP of Watch Product Development Shannon Washburn
Shannon Washburn’s sweet southern accent can be detected any time she speaks, but it’s enhanced when she shares memories from her career and international travels. Her cheerful spirit and dedication to helping others are just some of the qualities that led her to a succesful career as Shinola’s VP of Watch Product Development. With more […]
Introducing The Canfield Cannonball
We’re proud to announce our newest limited-edition timepiece inspired by “The Wabash Cannonball”, a famed American Folk song about a fictional train from the late 19th century. Like the musicians who rode the railway and chronicled the American experience in their folk songs, the Canfield Cannonball celebrates the early railroad as a force that changed […]
Finding Our Edge: Watch Strap Painting
Inside our Detroit leather factory, attention to detail is not only an essential part of every job, it’s also an art form. Our leather team takes extra care to make sure the raw leather edge of every watch strap is painted for a clean, finished look. On average, we paint 500 straps a day, many […]