An Automatic Evolution
You've been waiting, we’ve been working, and now the Runwell Automatic is finally here. Meet our flagship, now with the heart of an automatic and a refined design that was years in the making. It’s a major evolutionary moment for the timepiece that launched the Shinola brand. Recognizable but refreshed with thoughtful details, including microtracking, a richly-printed dial and an iconic caseback with a window into the inner workings of its workhorse movement, the Sellita SW200-1. Featuring a matte white vellum-textured dial and a premium leather strap in natural, this heirloom-worthy timepiece is the epitome of the brand’s commitment to quality craftsmanship that refuses to be ignored.
| Case | Polished stainless steel with PVD Gold, and double-domed sapphire crystal. |
|---|---|
| Dial | White with Super-LumiNova hands. |
| Functions | Hours, minutes, seconds, date indicator. |
| Movement | SW200-1 automatic movement with Swiss and other imported parts. |
| Watch Strap | Natural strap hand sewn in the United States from premium leather. |
| Size Guide | Click here to view and print. |
| Case Back Plate | Signature Iconic Caseback Plate with Laser-Etched Serial Number |
|---|---|
| Case Size | 39.5mm |
| Case Thickness | 11.8mm |
| Movement Type | Automatic Three Hand Date |
| Dial Color Detail | White |
| Band Material | Leather Strap |
| Strap Type | Quick Release |
| Strap Length | 115mm x 75mm |
| Strap Width | 20mm |
| Strap Color Detail | Natural |
| Case Material | Stainless Steel |
| Case Plating | PVD Gold |
| Case Finish | Polished |
| Top Ring Plating | PVD Gold |
| Top Ring Finish | Polished |
| Crown Plating | PVD Gold |
| Crown Finish | Polished |
| Crown Construction | Screw-down |
| Buckle Size | 18mm |
| Buckle Plating | PVD Gold |
| Depth Rating | 5 ATM |
| Crystal | Double-domed Sapphire |
| Warranty | Click here to view warranty information on page 37 |
SHINOLA IS PROUD TO OFFER A LIMITED WARRANTY ON EVERY WATCH
At Shinola, we stand behind our quality craftsmanship with every product we make. To back up that claim, we offer a limited lifetime warranty on our metal timepieces, and a 3-year limited warranty on our TR90 resin timepieces under Shinola’s terms and conditions.
Both of these guarantees are industry leading. We source only the best available components from around the globe and rigorously examine our timepieces at each step of production. This ensures every timepiece shipped from our factory operates with flawless precision.
For more information about the Shinola Guarantees, please visit our Guarantees page.
Movement AUTOMATIC SELLITA SW200-1 MOVEMENT
Powered by your motion, this Swiss automatic movement drives the hours, minutes, seconds and calendar aperture function. Twenty-six jewels help reduce friction to maintain accuracy, and with a 38-hour power reserve, you can trust this timepiece with your every move.
Case GOLD PVD CASE
This 39.5mm polished gold PVD case features a classic pumpkin crown and double-domed sapphire crystal. Sapphire is second only to the diamond in hardness, helping protect the watch from scratches. The caseback is a statement on its own with a domed design and a sapphire exhibition window to give outsiders a view of the watch’s workhorse movement and its rotor adorned with the signature Shinola bolt.
Dial MATTE WHITE DIAL
With an elevated, coarse vellum texture, this matte white dial was specifically designed to highlight the refined printing of the numerals and indices. Features include a calendar aperture at the 3 o’clock marker, microtracking and Super-LumiNova hands in silver tones.
Strap NATURAL LEATHER STRAP
Smooth and sophisticated, this premium leather strap in natural is the perfect complement to this 39.5mm Runwell Automatic. It's also removable, making the timepiece customizable with the purchase of an additional strap. Shinola leather straps are cut and sewn in America.
Quick Release: Fitted with quick release pins, this strap is easy to change. No tools required. Watch the tutorial here.
Packaging A GRAND ENTRANCE
The Runwell Automatic is delivered in a rectangular red oak box, which features a certificate of authenticity with handwritten details. The timepiece rests on a velvet-textured insert that keeps the watch secure and protected from scratches.