A JOURNAL BY SHINOLA DEDICATED TO JOY OF CRAFT

Since Day One: Meet Our First Detroit Employee

[[{“type”:”media”,”view_mode”:”media_original”,”fid”:”1764″,”attributes”:{“alt”:””,”class”:”media-image”,”height”:”540″,”typeof”:”foaf:Image”,”width”:”960″}}]] Alex is truing a wheel in the above photo. (The process of ensuring the wheel is on straight) What is your experience with bikes prior to coming to work for Shinola? My whole life has been all about bikes. Ever since I could be on two wheels, I was riding bikes with my dad. […]

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The Team Player: Tarez Franklin, Line Leader at the Leather Factory

Today Tarez works in our Leather Factory as a line leader, and he’s one of the many faces behind Shinola’s leather production team inside our 12,000-square-foot leather factory. Watch the video and read more about his story below. Video courtesy of Vice. How old are you and how did you become interested in working for […]

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Overcoming Dictatorship and following his dream: Meet Stefan Mihoc, Shinola’s Senior watchmaker

The country was gripped by a dictatorship at the time and military service was compulsory. Following his service, he tried repeatedly to flee the country, to no avail. Then the revolutions that swept through Europe in the late ‘80’s changed the government, enabling him to eventually move with his family to the U.S. Unfortunately, there […]

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Lifelong Detroiter and Leather Artisan Valisa McTaw Tells it Like it is

As a lifelong Detroiter what sort of changes have you noticed? I’ve lived in Detroit my whole life and I’ve noticed a lot of growth and attention, positive attention for change as far as Detroit goes. Many different businesses are popping up in the city and a lot of independent people are getting the chance […]

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Making Moves — Shinola Watch Assembler Craig Steele talks about changing industries

What changes have you noticed in Detroit compared to when you were a kid? There are definite memories of growing up and hearing how great Detroit used to be because my parents and grandparents had seen and experienced the really good days, and then they also saw the fall. Growing up I saw the worst, […]

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Take it From a Local: Meet Tiara Tucker, Lifelong Detroiter and Head Utility Artisan

Tiara is of the many faces behind Shinola’s leather production team inside our 12,000-square-foot leather factory. Read more about her story below. As a lifelong Detroiter, what sort of changes have you noticed in the past few years? I was born and raised here, and I live here still. I think all the changes are great […]

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Watch a 21st Century Maker in action at our London Store

Visit Jocks & Nerds to for more Community of Craft content.  View the film above and read what Cuttance had to say below.  [[{“type”:”media”,”view_mode”:”media_original”,”fid”:”1385″,”attributes”:{“alt”:””,”class”:”media-image”,”height”:”540″,”style”:”font-size: 13.008px; line-height: 1.538em;”,”title”:””,”typeof”:”foaf:Image”,”width”:”960″}}]] Phil Cuttance.  What does it mean to you to be a 21st century craftsman? I’m not sure if I’m a craftsman in the pure sense of the word, as I […]

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DETROIT MOVING FORWARD: TALKING SHOP WITH WATCH ASSEMBLY SUPERVISOR WILLIE HOLLEY

Learn more about Willie and his career at Shinola below. [[{“type”:”media”,”view_mode”:”media_original”,”fid”:”1525″,”attributes”:{“alt”:””,”class”:”media-image”,”height”:”540″,”typeof”:”foaf:Image”,”width”:”960″}}]] Inside the watch factory.  How old are you and where did you grow up?  I’m 28. I grew up on Hayes and Outer Drive on the East side of Detroit. I graduated from Cass Technical High School. After high school, I tried to get […]

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