Made with Pride

BY Taylor Rebhan

From ideas to sketches to screen-printing 101, these young creatives brought their creativity to life and conquered the process of making something start to finish with pride.

It started with a workshop. Malia Alford, Kalaan Scott, India Johnson, and Alex “Donnie” Isaac joined the Shinola team for a brainstorming session.

Together, they crafted their message, honed their quotes, and channeled their pride into a final design.


Soft Goods Detroit, a transparent and ethical textile manufacturer in the city (and the sewers of our heavenly sweatshirts) donated their time and equipment to help us create limited-edition totes with the Ruth Ellis Center Youth Advisory Board design. We’re grateful to always be able to count on our friends in this city.

While the totes were sent out to stores across the nation, Shinola Senior Designer Madelyn O. set up a one-on-one screen-printing workshop with the Ruth Ellis Center’s young artists, where they conquered the craft with skill and style.


For the Shinola family, nothing is sweeter than seeing our commitment, creativity, and hard work brought to life with a personal touch. So Shinola Ambassador, poet, and LGBTQIA+ activist Natasha T. Miller met our artists at the Canfield Shinola store for a special gift.

Of all the things we can give, gratitude is the greatest of them. As thanks for their creative energy and output, our artists got to take home a Pride Detrola and tote to commemorate a job well done. We couldn’t be prouder of them.



Totes are exclusively at Shinola retail locations—and they’re part of our pledge of $120,000 to the Ruth Ellis Center and SAGE, our Pride partners this year. T-shirts are available for Shinola retail employees to wear during Pride month and beyond.

Special thanks to Dwayne, Marc, and Nazarina at the Ruth Ellis Center.


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