A JOURNAL BY SHINOLA DEDICATED TO JOY OF CRAFT

The Era Of Disposability Is Over

BY Taylor Rebhan

We believe that people are as passionate about the quality of a product as they are about the craftspeople who hand-build each item, one at a time. This is the redefinition of luxury—a sensible realization that a brand name is worth nothing beyond the quality of the product it’s printed on, and a deep-seated belief that products should be built to last, and they should be built right here in America.

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