5 New Women’s & Men’s Watches of the Season

BY Taylor Rebhan

This new year brings new watch styles into play. Whether you have one of our watches yet or not, this list is a good starting point with different watch and strap options for you to explore. Let us know what you think of the new color combinations and don’t forget about our Willard Program, where you can mix and match select styles to customize your look even further.

We’re always available to answer your questions if you need help selecting a watch. Stay tuned for more new styles as we launch them later this year.  


The rose gold watch case is complemented by a burgundy leather strap on this Canfield 38mm. At first glance, Valentine’s Day comes to mind when looking at this watch, but we promise you can’t go wrong by wearing it all year long. 


As one of our most popular styles ever produced, we’ve added a new black premium American leather strap to this Birdy 34mm to offer a classic look that looks good on every woman.


This Runwell 28mm is made for the woman who wants the iconic look of our classic Runwell in a more feminine size. Behind the beautiful mother of pearl dial lies the reliabiliy of the highly-accurate, genuine Argonite 751 quartz movement that is guaranteed by a limited lifetime warranty. 


As one of our most anticipated styles of the season, the Runwell Sport Chrono 48mm has a stainless steel, PVD gold-plated case surrounding the sapphire crystal, Super-LumiNova printed dial. A premium American leather strap is an unexpected detail that pairs well with the multiple subdials, and black turning topring.


Named after one of Detroit’s oldest buildings, The Guardian 41.5mm watch has all the defining traits of a classic Shinola timepiece with a new rounded square shape. Available in both 36mm and 41.5mm case sizes, this versatile watch can easily be dressed up or down. 

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